Poll Maker

Free AI Poll Maker That Turns Voters Into Leads

Create live online polls with AI that engage with people, ask questions, get one-tap answers, while you watch poll results live.

Create New Poll

Transform your ideas, documents, or links into an opinion poll instantly.

Or
Free poll generator. Easy to use. Works in 3 steps. No credit card required.
The #1 free poll maker website5,400+ worldwide users14,000+ campaigns generated73,000+ leads collectedHelping businesses since 2020
Customer avatars and a 4.3 out of 5 Trustpilot ratingRated 4.3/5 on Trustpilot
How it works

Create an online poll in 3 steps

Create an online poll in minutes from a text prompt, a webpage or product link, or a Word/PDF document. Keep votes anonymous, add a lead or phone gate to see live results in the analytics dashboard, and capture emails before or after people vote.

No design or coding skills needed. Our easy-to-use poll creator is suitable for anyone.
1Write your question, or let AI write it

Type the question you want answered. Short on ideas? Paste a webpage or product URL, or upload a Word doc or PDF, and the AI poll generator suggests the question and answer options.

Which of these would you buy first?
Option AOption BOption C
2Set the poll type and voting rules

Choose single choice, multiple choice, image or rating — video is coming soon. Then decide whether votes are anonymous, and add a lead or phone gate when you want the poll to tally votes and show real results.

Anonymous votes
Lead gate before results
Show results to voters
3Go live and watch the votes roll in

Drop the poll into a page, a popup or a QR code. Every vote updates the results in real time, so you see the crowd favorite as it forms.

Live results
Option A
Option B
Option C

See QuizTarget's online poll generator in action

Watch the demo video and learn how to create a highly engaging poll campaign in any language that is ready to collect votes and generate leads for you.

Demo Video Coming Soon

See QuizTarget in Action

Our product walkthrough is coming soon. In the meantime, start creating interactive quizzes and assessments with QuizTarget.

Create my poll free
Poll types

Create any type of online poll in minutes

Single choice poll

Voters pick one answer, and the winner is clear at a glance. Use it to settle a name, a date or a headline.

Multiple choice poll

Voters tick every option they like. Use it when people can have more than one favorite, such as the add-ons they'd buy.

Image poll

Each answer is a picture. Let shoppers vote on colors, designs or packaging they can see.

Coming soon

Video poll

Each answer will be a short clip, so you can put ad concepts, trailers or product demos head to head. We're building this poll type now.

Rating poll

Voters score one thing on a scale. Use it for a quick read on a talk, a menu item or a new idea.

Use cases

6 easy ways to use an online poll

#1

Let customers choose your next product

Not sure which new product to make, or what features to include? Let your audience decide. Put two or three options in a poll and let your customers pick. You find out what people want before you spend money making it. Perfect for ecommerce brands, SaaS product launches, course creators and even FMCG products.

Example: "Which flavor should we launch next: Mango, Coconut or Lime?"
#2

Run a fair contest or award vote

Hold an Employee of the Month, best photo or fan-favorite vote. Add a lead-capture gate so every vote comes with a name — a simple way to discourage casual repeat voting while we build an automatic one-vote-per-person control. The winner is chosen by the crowd, not by whoever clicks the most.

Example: "Who should be our Employee of the Month?"
#3

Get a live audience talking at events and webinars

Put a QR code on your screen. People scan it with their phone, vote in seconds and watch the results appear live. It's an easy way to get a quiet room or a webinar audience to take part.

Example: "What's your biggest challenge with this topic?"
#4

Turn readers into participants

Add a poll inside a blog post or landing page. Instead of only reading, visitors click an answer and see what everyone else thinks, which turns a one-way page into a two-way conversation.

Example: "Which of these tips will you try first?"
#5

Grow your email list

Let people vote, then ask for their email to see the final results or get a related offer. Every voter who shares an email becomes a contact you can follow up with.

Example: "Vote now, and we'll email you the winner and a 10% discount code."
#6

Make team decisions in minutes

Skip the long email threads. Ask your team to vote on a meeting date, a lunch spot or a project name, with a lead or phone gate so the vote actually gets counted. Turn on anonymous voting instead when you'd rather have honest input than a visible tally.

Example: "Which day works best for our team offsite?"

A poll is one of the simplest kinds of interactive content you can add to a site. Pair it with a lead gate to build an email list — it works especially well for e-commerce brands deciding what to stock or launch next.

Features

Poll creator features built for fast, fair voting

AI poll generator

Paste a product page and the AI can turn it into a question such as "Which of these would you buy first?", with each product as an option. Upload a PDF report and it drafts a poll on the main finding. The AI writes the first draft, and you make the final call.

https://[YOUR-STORE].com/new-arrivals
AI drafts your poll
Which of these would you buy first?[Product 1][Product 2][Product 3]
Live dashboardUpdating with every vote
Saturday
Friday
Sunday

Real-time poll results

Once your poll has a lead or phone gate, a live tally updates with every vote, on your dashboard and, if you choose, on the poll itself. Put it on the big screen at an event and the room watches the result take shape.

Results revealOnce a poll has a lead or phone gate, show each voter where the crowd stands right after they vote. People like comparing their pick with everyone else's, and it gives them a reason to pass the poll on.
Coming soon
One vote per personWe're building the ability to block repeat votes from the same person, so a handful of eager fans can't tilt a contest or a product pick. Until it ships, add a lead-capture gate for any vote where fairness really matters.
Anonymous poll maker modeSwitch on anonymous voting and people answer without a name or email. It suits team pulse checks, sensitive topics and any question where you want candid votes — just know a fully anonymous vote isn't tallied, since nothing is saved without a lead or phone gate.
Lead gateAdd a lead gate to build your email list. Ask for an email or a phone number before showing live poll results to voters. Either way, a one-tap voter becomes a contact you can thank, update or follow up with.

Share, connect and brand every poll

Your poll works with QuizTarget's shared publishing and data tools.

See all integrations
Publish
Website embedPopupTimed popupFloating buttonHosted linkQR code
Connect
MailchimpActiveCampaignGetResponseGoogle SheetsZapierMakePabblyWebhooks
Track & brand
Hidden fields for UTM trackingYour images, colors & fontsAny language you type

A poll is just one of QuizTarget's interactive tools. Asking something else? Try the quiz maker for scored and personality questions, or the survey maker when you need several questions instead of one.

Templates

Poll questions to get you started

Don't want to build your poll from scratch? Try our ready-to-publish poll templates, designed to go viral, engage audiences and generate leads for you.

Poll templateIcebreaker poll for work meetingsStart a meeting or webinar with a quick, fun vote, such as "Coffee or tea?" or "Beach trip or mountain trip?" Everyone joins from their phone, and the live results get people talking before the agenda starts.Use this template
Poll templateThis or that pollTwo options, one tap. Ask quick "this or that" questions about products, styles or habits, such as "Shop online or in store?" Use it on your website, in emails or on social media, and every answer tells you a little more about your audience.Use this template
Poll templateTeam building pollFun questions to ask coworkers, ready to go: favorite snack, dream vacation, best decade for music. Run one each week to help remote and office teams get to know each other.Use this template
Poll templateEmployee of the month pollLet your team vote for the colleague who went above and beyond. Add a lead-capture gate so every vote comes with a name — that's what keeps the count fair until we ship an automatic one-vote-per-person control. It's a simple way to make employee recognition a team habit.Use this template
Poll templateNew product vote pollShow two to four product ideas with pictures and let customers pick the winner. Ask for an email to share the result and an early-bird offer, so the vote also builds your launch list.Use this template
Browse all poll templatesCustomize any template's questions and branding, then publish.See all templates
The research

Why polls get people talking: what the research says

Get more people to respond150poll responses per webinar on average on ON24 in 2025, the most common way attendees interacted, compared with 19 survey responses.1
Turn a question into repeat sales8.25%more spent over the next year by customers whose feedback request opened by asking what went well, compared with customers who were not asked.2
Grow B2B spending32.88%lift in customer spending in a B2B software test when opening with that same positive question, compared with closed questions only.2
Capture emails people are happy to give65%of US consumers say their email address is the information they feel most comfortable sharing with brands.3
Get more votes with a small reward43%of consumers will share more data when there is a financial incentive, such as a discount, reward or exclusive offer.3
Case studies

How big brands use polls to drive buzz, demand and sales

Some of the best-known brands now let customers vote on what goes on the menu or the shelf. Here is how five of them ran their polls and what came out of it.

Taco Bell

Global Taco Vote (spring 2026): Rewards members voted in the app between two tacos from Taco Bell's international menus.

The Butter Chicken Taco, first made for Taco Bell India, won with 64.65% of the vote and was set to launch at US locations for a limited time later in 2026.4

Wendy's

"Bring it Back" bracket (spring 2026): head-to-head social media polls on retired menu items during March Madness.

The Pretzel Bacon Pub Cheeseburger won and returned nationwide on Aug. 3, 2026, joined by a new chicken sandwich version and Bacon Pub Fries.5

OREO

Twist, Lick, Vote (Aug.–Oct. 2026): three new flavors hit stores at once, and fans voted online or by scanning a QR code on the pack. Every vote entered a sweepstakes.

For the first time, fans decided which new OREO flavor comes back.6 Banana Pudding won and returns to stores in 2027.7

Lay's

Do Us a Flavor (2024–2025): fans sent in flavor ideas, three finalists went on sale, and shoppers voted online for the winner.

Voting ran from April to June 2025.8 More than 700,000 ideas came in, and the winner, Bacon Grilled Cheese, came back in January 2026 because shoppers wanted more, with extra bacon flavor based on their feedback.9

Crumbl

People's Choice Week (Sept. 2026): customers voted on which cookies should make the weekly menu.

Customer votes chose every item on the week's menu. The top pick, the Dubai-Style Chocolate Brownie, drew more than 35,000 votes.10

What QuizTarget users say

"One of the best lead generation tools to create surveys and polls."
RKRaman Kalevia Trustpilot
"QuizTarget helps me understand my audience for exact input."
SJSiddharth Jadhavvia Trustpilot
"Using QuizTarget quiz maker to generate qualified leads for my dental clinic."
NSNahush Sanapvia Trustpilot
Customer avatars and a 4.3 out of 5 Trustpilot rating

Ask your audience something today

Your next product, event date or contest winner is one question away. Type it into the builder and publish when you're ready. It's free to use.

Create my poll
Tips

Tips for polls that get more votes

Read the poll maker guide
  1. 1Ask one thing, in plain words.A single, clear question gets a clean result; two ideas in one question split the vote.
  2. 2Offer two to five options that don't overlap.Add "Other" when the list can't cover everyone.
  3. 3Use pictures when the choice is visual.Colors, designs and packaging are easier to judge as an image poll.
  4. 4Set an end date and show it.A clear deadline tells people to vote now rather than later.
  5. 5Add a lead gate for anything with a winner.Until one-vote-per-person ships, asking for an email before voting is the best way to keep a contest or product-pick vote fair.
  6. 6Reveal the results after the vote.Then share the final tally on social media or in your newsletter.

Take a look at the poll maker guide that shows how to create a perfect poll people love taking. A weak poll question is usually a survey-writing problem in disguise — see bad survey questions and how to fix them.

FAQ

Frequently asked questions

Last updated: November 4, 2026

Type your question into the QuizTarget poll maker, or paste a webpage URL or upload a PDF and let AI suggest one. Pick a poll type, add your answer options and choose your voting rules. Then publish it as a website embed, popup, link or QR code.

Sources

  1. ON24, Key takeaways from the 2026 Webinar Benchmarks Report (2025 platform data)
  2. Bone, Lemon, Voorhees, Liljenquist, Fombelle, DeTienne and Money, "Mere Measurement Plus", Journal of Marketing Research, Feb. 2017 (peer-reviewed field experiments)
  3. Clutch, Holiday Hangover: Are Consumers Losing Trust in Brands? (Jan. 2026; 402 US consumers surveyed in Dec. 2025)
  4. Men's Journal, Taco Bell's Butter Chicken Taco Wins Global Fan Vote (Apr. 7, 2026)
  5. Nation's Restaurant News, Wendy's brings back its Pretzel Bacon Pub Cheeseburger (Aug. 3, 2026)
  6. OREO press release, Twist, Lick, Vote (Aug. 13, 2026)
  7. Sporked, OREO Just Revealed This Summer Flavor Is Returning In 2027 (Oct. 13, 2026)
  8. Potato Business, Lay's Unveils 2025 'Do Us A Flavor' Finalists as Consumer Voting Begins (2025)
  9. Snack Food & Wholesale Bakery, Lay's Bacon Grilled Cheese chips return to shelves (Jan. 12, 2026)
  10. The Takeout, Review: I Tried Crumbl's Fan Favorite Cookie Lineup (Sept. 2026)